Corporate Social Responsibility Practices of Jammu and Kashmir Bank after the Reconstruction Phase: A Time Series Forecasting Study

Abstract

Purpose: The primary objective of this study is to utilize time series forecasting to identify and analyze the trend pattern of the corporate social responsibility of Jammu & Kashmir Bank.

Design/Methodology/approach: The research utilized Time Series Analysis as the chosen methodology, complemented by the application of the ARIMA model. Secondary data was sourced from the official website of Jammu and Kashmir Bank, encompassing a seven-year period from 2016 to 2022 to derive the study's outcomes.

Findings: This finding focuses on the projections indicating a downward trajectory in CSR Budget and CSR Expenditure, while a steady trend is observed in Net Profit for the upcoming years. The analysis reveals a negative fluctuation in the Net Profit series, whereas the models for CSR Budget and CSR Expenditure account for 46.8% and 80.7% of the variation in their respective series.

Novelty: The research introduces a novel approach by utilizing time series analysis and the ARIMA model to evaluate the overall performance of the Jammu and Kashmir Bank in implementing corporate social responsibility